A Day at Home - Or No Rest for the Wicked...

I've been home today with all three of my boys. Technically, only the two eldest should have been at home, but I was too lazy to fight the youngest and take him to the sitter's and then to kindergarten - especially if it was just so that I could return home to be here for his big brothers. So we all stayed home.

I started the day over at Moms Morning Show. I'd never been to Blog Talk Radio before, but it took me all of two minutes to decide I was going to call in and join in the fun. The talk was all about Social Network Sites and how they work (or don't work) for small business.

I managed to catch up and upload three of the four interviews that were due for Internet Based Moms. That's where I host an online interview show on the side. If you subscribe to the newsletter you can access some great interviews (if I do say so myself). I worked on booking another 3 interviews for the coming days. I'm finding it hard to believe that January is almost over and it's time to get to work on February.

I decided to start going through my Google Alerts to see what news was out there and I came across a post over at Jacob's Media about the needed changes in radio. Because I'm interested in all things radio I suffered through the tiny type to see what he was trying to say. I was with him until he said "how much longer is radio going to put up with account reps who don't get it and never will?"

Account Reps can't do it all on our own! In order to sell integrated media campaigns, we need to have marketing materials and methods that help us to effectively communicate the changing face of media to advertisers. It's hard sloggin' day after day in a world where many local clients still think newspapers are the cat's pajama's .